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Music to Our Ears

September 19, 2011

What do you get when you combine Willie Nelson, Coldplay and Chipotle? Any takers? If you guessed a country-singing Englishman munching on a burrito, I’m sorry to say that you’re incorrect.

The Chipotle Cultivate Foundation enlisted Willie Nelson to cover Colplay’s “The Scientist” for an adorable and impactful animated short film called Back to the Start, which will be shown nationwide in nearly 5,700 theaters beginning this month.

The two-minute film follows a local farmer who takes up factory farming in pursuit of the big bucks, before an epiphany reverts him back to his, well, roots — organic farming.

Between Nelson’s charming rendition of Coldplay’s wistful classic and the deftly packaged narrative, this short packs quite an emotional punch!

Wondering what this collaboration has to do with sustainable careers?

Well, Chipotle means business (the small, organic kind of course) when it says that it plans on cultivating a more sustainable future with its new non-profit.  Over the past several years, Chipotle has donated more than $2 million to help fund sustainable food initiatives. They’re providing small, local growers with the opportunity to grow their operations, incentivizing younger generations to pursue sustainable agricultural degrees while helping to build on the movement to create a more healthy food supply.

After you watch the film and share it with friends, download the song on iTunes. Sixty cents of each download goes to the Chipotle Cultivate Foundation, which supports sustainable agriculture— a cause worth every penny.

Originally published at ThriftyandGreen.com.

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One Comment leave one →
  1. danmennella permalink
    September 19, 2011 11:04 AM

    “Like.” 😉

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